LONDON.- To celebrate Mo Salah winning the Golden Boot for being the top goalscorer in the Premier League this season, adidas has donated a pair Salahs boots to the
British Museum where they will enter the world famous Egyptian collection.
Neal Spencer, Keeper of Ancient Egypt and Sudan said, This acquisition brings the British Museums world-famous Egyptian collection right up to date. The boots tell a story of a modern Egyptian icon, performing in the UK, with a truly global impact. Displayed amidst the statues of ancient pharaohs, we now show the boots with which Mo Saleh won the Golden Boot for Liverpool. Salah will shortly lead his national team, known as The Pharaohs, to the World Cup Finals. This acquisition builds on our recent project to acquire objects to tell the story of day-to-day life in 20th and 21st century Egypt. From sport, to entertainment, worldwide trade to design, this collection is now accessible to all - like those from other periods of Egypts rich history.
Salah has taken world football by storm this season and reached national treasure status in his home country of Egypt by securing their qualification to this years FIFA World Cup 2018. To recognise these record-breaking feats adidas has worked with the British Museum to place his adidas X17 boots amongst the greatest artefacts and treasures from Egyptian history at the British Museum.
Salahs haul of 32 goals not only won him the 2017/18 prize but also landed him the record for the highest number of goals by one player in a single 38-game campaign. Scoring 44 goals in total across all competitions, Salah now sets his sights on a UEFA Champions League Final where he will look to end Real Madrids hold on the famous European trophy.
The boots will go on display in gallery 61 next week in the run up to the Champions league final, they will be displayed next to footwear from ancient Egypt and adjacent to a selection of gold pharaonic jewellery.
In 2016, the British Museum launched its Modern Egypt Project to bolster its collection of contemporary material from modern Egypt. The Museum has been collecting diverse objects from daily life which allow us tell the stories of modern Egypt through material things. A display of objects from the Modern Egypt collection will go on display in Room 3 from 24th May. The Asahi Shimbun display The Past is Present: Becoming Egyptian in the 20th Century explores how symbols of the ancient past were reworked within modern Egypt to create a visual culture for a cosmopolitan and diverse society.