Neon signs will light up Morphy's Las Vegas gallery at their Feb. 21-22 Automobilia & Petroliana Auction
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Neon signs will light up Morphy's Las Vegas gallery at their Feb. 21-22 Automobilia & Petroliana Auction
Circa-1930s ‘Use Associated Gasoline’ single-sided, four-color porcelain sign with attractive orange-peel texture and ‘More Miles To The Gallon’ pouring-can logo. Diameter: 24in. Seldom seen and in beautiful 8.75 condition. Estimate: $10,000-$20,000.



LAS VEGAS, NEV.- Collectors have come to expect next-level quality and service at all of Morphy’s Automobilia & Petroliana auctions, events that consistently attract enthusiasts from all over the Western United States. Motorheads certainly won’t be disappointed at the February 21-22 edition of this popular series, which will be held at the company’s Las Vegas gallery. The 830-lot selection of high-condition rarities will leave them wondering whose elite garage or man cave Dan Morphy and his team have visited lately. Let’s lift the hood and take a look at some of the top entries in Morphy’s first gas- and oil-related advertising sale of the new year.



Colorful neon signs will be casting a warm glow over the proceedings. This super-popular category is growing by leaps and bounds, and as always, collectors want rarity and condition. They’ll find both in a massive circa-1950s double-sided porcelain neon sign for “OK Used Cars Authorized Dealer.” It would be difficult to fault this fine example, which retains its original bullnose edges and shines brilliantly on both sides. In 9.0 condition, the 111-inch-wide sign is expected to sell for $20,000-$40,000.



Another coveted beauty is a circa-1930s double-sided porcelain neon sign advertising a Pontiac dealership. The focal point is the car manufacturer’s iconic company logo, which shows the legendary 18th-century Ottawa tribe’s war chief Pontiac in profile. The sign illuminates nicely and has its original bullnose. Both sides display excellent condition – 8.25+ on side 1 and 8.0 on side 2. Its crated size is 83 by 29 by 51 inches, and its pre-sale estimate is $12,000-$20,000.



Andy Warhol might have described a striking circa-1930s single-sided porcelain Shell Service neon sign as “pop art.” It really makes a statement with its extra-vivid color, high gloss and strong 9.0 condition. The sign has a newly-added transformer and electrical componentry, so it’s ready to light up its new owner’s collection brightly and flawlessly. The crated size is 58 by 13 by 58.5 inches, and it’s expected to land in the $10,000-$20,000 range on auction day.



Vintage gas pumps and globes are at the center of any serious petroliana collection, and the February 21-22 sale has some excellent suggestions for collectors looking for either. A highlight amongst the 53 pumps to be offered is a restored circa-1910s American brand five-gallon visible Model #201. Displaying brilliant color throughout, it has hand-painted lettering, brass fixtures, and an attractive glass cylinder that presents in excellent condition. It stands 105 inches tall and could command a winning bid of $15,000-$25,000.

A selection of 91 gas pump globes and lenses includes many favorites in outstanding condition. Watch the crowd react with approval when a circa-1920s Gilmore (Los Angeles) Blu-Green Gasoline lens is introduced. With its spectacular roaring-lion image, this rare 15-inch-diameter example is glossy and colorful, and is rated a condition 8.75+. Its auction target is $15,000-$20,000.



For the many collectors who actively pursue aviation-fuel items, there’s a circa-1930s one-piece baked globe advertising Sinclair Aircraft petroleum. With rich red coloration on both sides and a graphic of a vintage single-prop airplane, this handsome globe is graded a solid 8.5. Estimate: $10,000-$20,000

An impressive selection of signs, 567 in all, includes a number of desirable items, like a seldom-encountered circa-1930s Flying A die-cut single-sided porcelain truck-door sign. In 8.0 condition, a high grade bolstered by its deep scarlet coloration and lustrous surface, this 66-inch-wide by 28-inch-high rarity is entered with a $15,000-$30,000 estimate.



A circa-1920s Wyeth Tires (St. Joseph, Mo.) single-sided porcelain corner sign features an appealing graphic of a young boy in motoring attire, with goggles pushed back on a visored cap, sitting inside a stack of tires. It measures 16 by 22inches and bears a maker’s mark that reads Consumers BLDG CHI. With condition assessed at a confident 8.75 out of 10, its pre-sale estimate is $12,000-$24,000.

It's not every day that a collector runs across a circa-1930s “Use Associated Gasoline” four-color porcelain sign. Single-sided and measuring 24 inches in diameter, with a nice orange-peel texture and “More Miles To The Gallon” pouring-can logo, this rare advertising treasure in 8.75 condition carries a $10,000-$20,000 estimate.



Nearly two dozen gas- and oil-related advertising thermometers will cross the auction block. The star of the group is a circa-1930s Approved Red Hat Motor Oil single-sided porcelain example with bold and colorful advertising and Red Hat company-logo imagery on the face. The outer glass on this round thermometer is excellent, and the overall condition is graded 9.0. Estimate: $7,500-$15,000



The auction list is rounded out by point-of-purchase display racks and cabinets; 43 motor oil and other product cans; and a wide variety of miscellanea, including advertising clocks, a good-looking pair of Gilmore Gasoline Red Lion license plate toppers, fare boxes and other railroad items. A unique, all-original circa-1930s Mobil Pegasus weather vane in 8.9+ condition on both sides is 84 inches tall on its custom stand and comes to auction with a $6,000-$12,000 estimate.

The Feb. 21-22, 2025 auction will be held live at Morphy’s satellite venue located at 4520 Arville St., #1, Las Vegas, Nevada 89103. Start time is 9am Pacific time (12 noon Eastern time). Preview Monday through Thursday, Feb. 17-20 from 9am-4pm local time; or on auction days from 8-9am. All forms of remote bidding will be available, including absentee, by phone (please reserve line in advance), or live via the Internet through Morphy Live. For condition reports or other questions, call tollfree 877-968-8880 or email info@morphyauctions.com. Online: https://www.morphyauctions.com.










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