NEW YORK, NY.- Artsy and UBS launched today a dynamic multimedia experience presenting the years most influential artists, exhibitions, geographic hubs, and events, which goes live today on Artsy.net and Artsys iPhone and iPad apps. Designed to be an accessible and shareable way to understand the year in art in a grasp, the feature highlights themes that tie the art world to the greater world. This is the second iteration of Artsy and UBSs ongoing partnership, following their collaboration on a series of short films about the 56th International Art Exhibition of la Biennale di Venezia earlier this year.
Presented as a single narrative, The Year in Art weaves together topics through a waterfall effect of videos, text, moving graphics, photographic portraits, an interactive map, and illustrations by Rebecca Strickson. By scrolling through the feature, viewers actively explore how the art world transformed in 2015--and how those transformations reflected social, cultural, and political shifts at large. The feature is intended to serve as a touchstone on the art world in 2015, now and as a source of reference in years to come.
Articles announcing the Top 10 Living Artists of 2015, Contemporary Arts Most Influential Cities of 2015, and Top 16 Emerging Artists to Watch in 2016, among other headlines, are informed by analytics data culled from Artsys desktop and mobile platform and the UBS Planet Art iOS app (an aggregator of contemporary art news) that was then filtered through expert perspectives. Data gleaned from Artsy indicates how often users view and follow each of the 50,000 artists in Artsys database and inquire on his or her artworks for sale on the platform. Similarly, analytics specialists sourced more than 150,000 articles from nearly 70 outlets published on Planet Art over the course of 2015 to determine how often specific artists, institutions, exhibitions, countries, and cities were mentioned in a broad range of news outlets. Prominent curators, collectors, academics and critics including Michael Auping, Kelly Baum, Elena Filipovic, Mia Locks, and Anita Zabludowicz also contributed their input, providing added context on the relevance of the artists, organizations, and locations named in these lists.
Artsy is committed to building the canonical database for learning about and collecting art and design, presented in a beautiful and engaging digital experience worthy of art that is accessible to anyone with an internet connection, said Sebastian Cwilich, president and COO of Artsy. Its an honor to partner with UBS, a longtime leading supporter and collector of contemporary art. We're particularly excited to combine insights from Artsy and Planet Art to create a unique digital experience for Artsys global audience of art lovers and collectors.
From experienced art world insiders to those who are new to this often-complicated space, Planet Art aims to provide users with a holistic look at trending topics and top stories about contemporary art, stated Johan Jervøe, Group Chief Marketing Officer, UBS. Our Year in Art partnership with Artsy takes the knowledge analyzed by Planet Art one step further by translating relevant trends and highlights, culled from the thousands of art new stories generated this year, into accessible commentary that can be shared with a broader audience.