ISHINOMAKI .- The second edition of the Reborn-Art Festival opened on Saturday, August 3 and runs through Sunday, September 29. Aimed at helping to rejuvenate the tsunami-ravaged Ishinomaki city and Tohoku area (northeast Japan), the Festival is expected to attract more than 300,000 people from all over Japan, as well as visitors from around Asia.

The theme of this year's Festival is the Texture of Life, reflecting that while people's lives are carried on at an ever increasing pace driven by technologies and Artificial Intelligence, so their sense of touch and texture remains unchanged. Eight years after the 2011 Great East Japan Earthquake that destroyed much of the Tohoku area, the vision of Festival organizer Takeshi Kobayashi is to "create an opportunity to re-discover the potential of this region, and shape a long-term sustainable future for the people who live and work here."

This Festival brings the local community together with a diverse array of artists who empathize with their resilience and determination to hold on to their way of life in the face of great odds. Together, the artists and the community will make the region—its nourishing foods, strong culture and tradition—bloom again.

More than 30 large art works appeared across the Oshika Peninsula, complementing the region's natural beauty and healing the scars wrought on the earth by the tsunami. Artists who feature at the Festival include Yayoi Kusama, SHIMABUKU,Kohei Nawa, Anish Kapoor, Daito Manabe+ Kamitani Lab.and Philippe Parreno.

A team of curators has joined forces to give the Reborn Art Festival a distinctive flavor. They created an art paradise on some places such as Ajishima Island, Oshika Peninsula, and others. And famous artists transformed different parts of the peninsula in their own unique style, forming a chain of small exhibitions.

The Festival also features music and food. Leading chefs opened pop-up restaurants, offering food unique to the region, by tapping into the local fishing and farming industries. At the same time, there will be a series of musical events using the region's natural beauty as a backdrop. This will include the special opera Yojigen no Kenji (Fourth Dimensional Kenji), a magical concert. Drummers, Bon festival dancers and a wide range of entertainment will be on offer during the Festival.

Artists: Ammy, Ichiko Aoba, Toshinao Aoki, Aran,Kaoru Arima, Yayoi Arimoto + Nozomu Onodera, Yusuke Asai, Tadanobu Asano, BIEN, Fumie Chiba, Takafumi Fukasawa, Hiromi Furusato, Takuro Goto, halken LLP, Shinichiro Harakawa, Tomoko Hisamatsu, Yumiko Horiba, Kenta Ishige, Ryuichi Ishikawa, Ishinomaki Theater Art Association, Zon Ito + Ryoko Aoki, Hayato Kano, Anish Kapoor, Marina Komiya, Sakura Koretsune, Rena Kudo, Yayoi Kusama, Naoki Kusumi, Gen Imamura, John Lurie, Daito Manabe+ Kamitani Lab., Sebastian Masuda, Barry McGee, Mishio, Atsuko Mochida, Akira Mori, Kyoko Murase, Tomoyasu Murata, Tohru Nakazaki, Kohei Nawa, Yuko Nemoto, Noguchi Rika, Hitoshi Nomura,Mika Ozawa, Hideki Ozuchi, Parco Kinoshita, Philippe Parreno,Daizaburo Sakamoto + Yuko Okubo, SIDE CORE, Takefumi Shibuya, Lieko Shiga, SHIMABUKU, Yu Shimawaki, Takuto Shiromaru, SoftRib, Akio Tanaka, Atsushi Tomatsu, Nao Tsuda, Tetsuya Umeda, Jérôme Waag,WOW, Lois Weinberger, Ren Yaegashi, Yuzuki Yaguchi, Terue Yamauchi, Gozo Yoshimasu,Yotta,Zai Kuning

Curators: Kaoru Arima, Takeshi Kobayashi, Shinichi Nakazawa, Kohei Nawa, SHIMABUKU, Hideki Toyoshima, The Watari Museum of Contemporary Art