8 Instagram Myths You Should Avoid

The First Art Newspaper on the Net    Established in 1996 Thursday, March 28, 2024


8 Instagram Myths You Should Avoid



download Instagram video is a visual social media network, owned by the social media giant, Facebook. The platform is bigger than Twitter and LinkedIn, with one billion monthly active users - meaning it’s the place to be if you want to build brand awareness and even boost sales. But, if you want to be successful with Instagram, you must first get past these common myths.

1. Buying Likes is a Waste of Time

There are several services out there that make it easy for you to buy likes. This is particularly helpful if you are just getting started and want to increase your chances of wider exposure. Posts with lots of engagement (likes, comments, and regrams) shortly after they go live have a better chance of hitting the Instagram Explore tab, which helps new users find your content.

As long as you use a reputable service that provides likes from real accounts, and uses a drip campaign approach to prevent all the likes from coming in at once, the activity is natural and that’s the kind of activity you need.

2. It’s Impossible to Use Instagram to Drive Traffic Back to My Website

The reality is driving traffic to your website is difficult, but not impossible. That’s due to the fact that you can only place a single link on your profile - and that’s your bio link. And that’s exactly why you need to make it count. You can use a service like Shorby to get multiple links, by using your bio link to send users to another page with multiple links.

And, you can always use the caption space on each of your Instagram posts to remind people that the link you want to share is in your profile bio. You’re free to change the link any time you want, so you can adjust it based on your current promotions or marketing campaigns.

3. Instagram Hides Your Posts

When Instagram first started, everything was shown in chronological order, and that’s not the case anymore. Instagram isn’t intentionally hiding your posts - they’re just using their own algorithm based on your previous history of user engagement and various other factors to determine which of your posts are most important to your audience. Then, it orders your content accordingly.

It is worth noting that Instagram now allows you to voluntarily hide your posts from certain followers without unfollowing them, using the mute option. You can also buy followers for your Instagram account using this link if you feel your account is relatively low on fans and doesn't look much attractive.

4. You Own Your Branded Hashtag

There’s a myth that your branded hashtag is your private property and people cannot use it without your permission, allowing you to bring legal action against other accounts that make use of your branded hashtag.

The reality is that you don’t own your social media content - meaning that everything you publish on Instagram becomes the property of the website, and there’s no such thing as hashtag ownership. Anyone who uses Instagram can use any hashtag - included the ones you invented and associate with your brand. It is possible to trademark a specific hashtag, but you can’t prevent others from using it.

5. Too Many Hashtags Make Me Look Spammy

Using hashtags is essential to helping increase your following because the platform uses them to catalog and categorize content. Instagram allows you to use up to 30 hashtags on every post, so you should maximize that to get your posts in front of a larger audience. Keep them related to your brand, and use a mix of generic, niche, and branded hashtags for best results.

Just make sure to do some research first - you don’t want hashtags that are full of things that could get the tag banned, or so large that your content will disappear quickly since people will flood the hashtags with their posts.

To keep them from making your post caption looking messy, add a few rows of space to hide them so people will have to tap “more” to see them, or just add them in the first comment on your post.

6. I Can’t Monitor My Instagram with Analytics

It used to be hard to analyze anything related to your Instagram account because you had to rely on third-party Instagram analytics tools. Those tools still exist, of course, but Instagram now offers a built-in Analytics platform known as Instagram Insights, which is similar to Facebook Insights. You can access this information if you convert your personal account to a business one - which you should definitely do.

The analytics provide information on the most popular posting days and times that your followers are on Instagram, your post impressions, and detailed demographic information of your audience.

7. My Products/Services are Too Boring for Instagram

If you’re not in the lifestyle, food, or fashion industries, then it’s easy to see why you would think investing resources in building an Instagram presence is not worth it. But, you can find other ways to engage your target audience beyond posting images of your products.

One of the best ways to do this is to take your audience behind-the-scenes of your business, showing off your employees - who are, after all, your brand’s greatest asset.

Wells Fargo, for instance, does a wonderful job of making banking seem way less boring because they use a variety of Instagram videos and images that address current events, fun facts, quotes, and more.

8. Instagram is for Spontaneous Posts Only

Sure, it’s a great way to share behind the scenes and spontaneous moments, but if you want to be successful, you’ll need to have a well-thought-out and carefully planned strategy. It means having high-quality images, posting at the times, keeping the images in line with your branding and message, and so on.

Now that you know the truth about some of the most common Instagram myths, you’re armed with the knowledge you need to create and execute a winning strategy to help your brand grow.










Today's News

December 1, 2019

World premiere exhibition of works by Keith Haring and Jean-Michel Basquiat opens

Climate change adds wrinkle to art collectors' concerns

Beautiful Monsters in Early European Prints and Drawings (1450-1700) on view at the National Gallery of Canada

Latin dictionary's journey: A to Zythum in 125 years (and counting)

Finnish National Gallery opens an exhibition of works by Helene Schjerfbeck

Artist's studio: How about the living room?

Museum showcases a neglected segment of the art world: Women

Internationally renowned Bamako Encounters opens in Mali

Ben Brown Fine Arts opens an exhibition of selected works by Candida Höfer

William Blake lights up London Skyline

London Art Week Winter 2019: Female pioneers among discoveries and highlights

Marilyn Yalom, feminist author and historian, is dead at 87

XR technologies implemented within museum spaces to further augment the educational experience

Black and white beauty leads H&H Classics sale at Buxton

Helmut Newton Foundation in Berlin opens a new exhibition: Body Performance

Weiss Berlin opens an exhibition of works by Phil Sims

QUAD Gallery in Derby opens an exhibition of works by miniature painting pioneer Imran Qureshi

They keep Times Square in order, and a statue front and center

Justin Fitzpatrick's second solo exhibition at Sultana opens in Paris

He's a young black magician. People ask: 'Are you the new Houdini?'

Lucy Skaer and Rosalind Nashashibi explore the intriguing idea of non-linear time at S.M.A.K

"From Domenico Bresolin to Issupoff: Landscapes from Venice to Russia" on view at Ponti Art Gallery

New BBC poll reveals the 100 greatest films directed by women

Immersive wall-sized panels of Tadashi Kawamta on view at Kamel Mennour

8 Instagram Myths You Should Avoid




Museums, Exhibits, Artists, Milestones, Digital Art, Architecture, Photography,
Photographers, Special Photos, Special Reports, Featured Stories, Auctions, Art Fairs,
Anecdotes, Art Quiz, Education, Mythology, 3D Images, Last Week, .

 



Founder:
Ignacio Villarreal
(1941 - 2019)
Editor & Publisher: Jose Villarreal
Art Director: Juan José Sepúlveda Ramírez

Royalville Communications, Inc
produces:

ignaciovillarreal.org juncodelavega.com facundocabral-elfinal.org
Founder's Site. Hommage
to a Mexican poet.
Hommage
       

The First Art Newspaper on the Net. The Best Versions Of Ave Maria Song Junco de la Vega Site Ignacio Villarreal Site
Tell a Friend
Dear User, please complete the form below in order to recommend the Artdaily newsletter to someone you know.
Please complete all fields marked *.
Sending Mail
Sending Successful