After Newly connection - send first message
Hi {{Name}}, thanks for connecting!
I came across your profile and liked the work you抮e doing in {{industry/company}}.
How抯 your week going so far?
Why this works
� Feels like a normal human conversation
� Mirrors how people talk after meeting at an event
� Doesn抰 assume permission to sell
1st messages to send when you抳e been connected for a long time
Hi {{Name}}, hope you抳e been doing well.
We connected a while back and I realized we never properly connected.
Thought I抎 reach out and say hello梙ope things are going well on your end.
Why this works
� Normalizes the silence
� No selling
� No 搒orry for the delay�
� Very human
❌ What NOT to say
� Sorry for the late message
� Following up on our connection
� Jumping straight into SEO/link building
� Quick question� as the opener
2nd - If they reply something like - Thank you
Glad to hear that 🙂
Quick question - are you currently doing anything around SEO or content promotion for your company or clients, or is that handled by another team?
Why this works
� Feels conversational, not scripted
� Asks permission implicitly
� Gives them an 搊ut� (another team / not involved)
� Keeps you away from spammy SEO language
2nd - if they do not reply in 3-5 days, Send only 1 followup and STOP
Hi {{Name}}, just wanted to follow up in case my message got lost.
No rush at all梙ope you抮e having a great week.
Why this works
� No pitch
� No SEO mention
� No pressure
� High reply rate because it抯 human
❌ What NOT to do
� Don抰 introduce your service in the follow-up
� Don抰 ask multiple questions
� Don抰 say 揷ircling back� or 揷hecking in again�
� Don抰 follow up more than once
3rd - If they say yes / a little / planning / not sure, respond like this:
Got it. I work with a few teams helping them earn white-hat backlinks from niche-relevant sites梞ostly through outreach and placements.
Not pitching anything right now, just curious how you抮e handling it internally.
Why this is the best fit:
� Experienced
� Low pressure
� Not a 揇M spammer�
3rd - If they say we already have an SEO Person
Got it, thanks for clarifying.
If it抯 ever helpful, I抦 happy to share ideas with the SEO lead when appropriate.
Appreciate you getting back to me.
Why this is the best fit
� Matches their answer
� Shows respect for structure
� Keeps relationship positive
� Zero sales pressure
4th - if they show interest
If it helps, I can take a quick look at your site and suggest 2�3 backlink opportunities梟o obligation at all.
Why this is the best fit
� Respects autonomy
� Offers value first
� Feels confident, not needy
� Sounds like a consultant, not a seller