SYDNEY.- UNIQLO has launched KAWS WINTER, a new knitwear collection created with KAWS, the artist recently named the brands first Artist in Residence. The collection marks the first time the longtime collaborators have moved into knitwear, expanding a partnership that has previously focused largely on casual cut-and-sew pieces.
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The collection, which launched in Australia on May 21, brings KAWS familiar visual language into UNIQLOs winter staples. Sweaters, scarves, beanies, gloves and childrens accessories feature the artists signature XX motif and his well-known COMPANION character, combining the warmth and practicality of UNIQLO LifeWear with the playful energy of KAWS art.
Designed around bright seasonal color-blocking in red, green and yellow, KAWS WINTER presents knitwear as both everyday clothing and a form of accessible visual culture. The line includes cashmere crew neck sweaters, lambswool sweaters, HEATTECH beanies, scarves and gloves for adults, along with Souffle Yarn sweaters, knitted caps, neck warmers and mittens for children.
For my first collection as UNIQLOs Artist in Residence, Im pleased to be expanding our partnership into working with their knitwear, KAWS said. I love the sweaters they make and wanted to make a collection of everyday basics to get you through the winter months.
The collection also reflects the broader direction of KAWS new role at UNIQLO. As Artist in Residence, he is expected to introduce new collaborators, propose creative concepts and take part in events with UNIQLO Global Brand Ambassadors and museum partners. The position is intended to support the companys Art for All philosophy, making creative expression part of daily life through clothing and public programs.
KAWS, who has collaborated with UNIQLO since 2016, has built a global career by moving between museums, galleries, design, fashion and popular culture. His characters and graphic symbols have become instantly recognizable, helping him reach audiences far beyond traditional art spaces.
With KAWS WINTER, that crossover takes a softer and more seasonal form. The collection turns familiar winter essentials into wearable pieces of contemporary visual culture, offering sweaters and accessories that are practical, colorful and closely tied to the artists world.
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