TORONTO, ON.- Internationally celebrated contemporary visual artist and award-winning illustrator, Gary Taxali, recently appointed to the Stamp Advisory Committee for Canada Post, has collaborated with the Royal Canadian Mint to create a series of six celebratory coins to feature in their 2012 gift sets, covering the themes of Birthday, Wedding, Tooth Fairy, New Baby, O Canada, and Holiday (which will be released later this year).
‬

‪Taxali is known for his reinvention of pop art and iconography reminiscent of the 1930s with comparisons to pop culture masters like Keith Haring and Andy Warhol. Fine art, pop culture and 1930s style iconography and graphics are intertwined in the unique retro style of the coins.

The Taxali designed coins are a unique and marked departure from the Mint’s usual coin designs with a more edgy, vintage yet contemporary style. Each coin is like a miniature collectible piece of Taxali art with the artist’s initials engraved on the coin that will excite Taxali fans worldwide.

‪The coins feature Taxali’s recognizable pop culture imagery infused with his retro graphic vintage style. The words “25 Cents”, “2012” and “Canada” are depicted on the coins in Gary’s famous font called “Chumply”, the first time the Mint has allowed an artist to change the typography on coins.

"The Mint is pleased to work with Gary Taxali on this year's gift sets," says Patrick Hadsipantelis, Vice President of Marketing and Communications at the Royal Canadian Mint. "His renowned artistry brings a new and unique twist to these special keepsakes which celebrate some of life's great moments".

The 2012 Royal Canadian Mint Gift Sets and Tooth Fairy Gift Card will be available for order from www.mint.ca on Tuesday, January 17, 2012 and shipping will begin in February 2012, at which time these products will also be available in the Mint’s boutiques (in Ottawa, Winnipeg and Vancouver), as well as through dealers and distributors including participating Canada Post outlets.

There will be a special press launch event showcasing the Taxali coins being hosted by the artist and Young and Rubicam at The Spoke Club on January 25, 2012 from 6 to 8 pm in Toronto, Ontario.