The Black Image Corporation: An exhibition conceived by Theaster Gates opens in Berlin

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The Black Image Corporation: An exhibition conceived by Theaster Gates opens in Berlin
Exhibition view of "The Black Image Corporation". A project by Theaster Gates, 20 September 2018-14 January 2019, Fondazione Prada Osservatorio. Photo: Delfino Sisto Legnani and Marco Cappelletti, courtesy: Fondazione Prada.



BERLIN.- The Gropius Bau presents The Black Image Corporation, an exhibition conceived by Theaster Gates, from 25 April to 28 July 2019.

Theaster Gates has conceived a participatory exhibition highlighting the works of two photographers, Moneta Sleet Jr. and Isaac Sutton, which is on display on the first floor of the Gropius Bau. The project explores the fundamental legacy of Johnson Publishing Company archives, which feature more than 4 million images and have contributed to shape the aesthetic and cultural languages of the contemporary African American identity.

“For this show, I hope to tease out the creation of female iconic moments by Sleet and Sutton and also offer small forays into the lives of everyday people through never-before-seen images from the Johnson Collection,” stated Gates. “The archives speak about beauty and black female power. Today it seems to me a good time to dig into the visual lexicon of the American book and show images that are rarely seen outside of my community.”

Founded by John H. Johnson in 1942, his eponymous publishing company created two landmark publications for black American audiences: the monthly magazine Ebony and its weekly sister outlet Jet, whose publication was respectively initiated in 1945 and in 1951. Ebony and Jet were committed to both celebrating positive everyday events and depicting the complex realities black Americans faced in postwar USA. The magazines quickly became two of the major platforms for the representation and discussion of black culture, covering a broad range of events and personalities from historic milestones such as the March on Washington in 1963 and the first African-American astronaut to sports icons and show business celebrities. Their visual language reflected a mid-century modern aesthetic filtered through the lens of black life. This wide collection of images helps to illuminate the richness of African American professional codes, modes of dress, social structures, domestic lives and forms of beauty and glamour.

Through a participatory exhibition format conceived by Theaster Gates, Sleet and Sutton’s images representing the gamut of Black American standard social elite and celebrity narration to politics, self-help, sports, beauty and sexuality will be displayed in different cabinets. Many frames display images of Black women, actresses and models, while others show the reverse of photographs, revealing information on their location, date and photographer. The audience will be invited to freely explore this extensive visual archive by pulling out and contemplating single frames from the cabinets or moving the images to be on display outside of them, highlighting their choice of photographs to other visitors. At the Gropius Bau, Vaginal Davis, Mac Folkes and Wu Tsang will each choose their own way of engaging with the presented works.

The Black Image Corporation displays 10 large format prints realized by Sleet and Sutton and selected by Gates, as well as 112 photographs in four especially conceived cabinets. Within this set-up, visitors will be able to browse and read original copies of Ebony and Jet magazines. Michigan Avenue In Full Bloom (2018), a video shot by Gates and documenting the real architectural spaces where the offices were located, will be displayed in the show.

Theaster Gates’ ongoing inquiry of the archive of the Johnson Publishing Company answers the interest of the programme of Gropius Bau in archives as a format of research of the past and present with a contemporary perspective.

Conceived by Theaster Gates

Associate Curators: Mario Mainetti and Daisy Desrosiers

The Black Image Corporation is initiated and organised by Fondazione Prada, Milano.










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