LONDON.- Dulwich Picture Gallery today announces a new £5 ticket price for visitors aged 18-30*, which will include entry to the Gallery’s Collection and temporary exhibitions. It will come into effect for Rembrandt’s Light this October, which will present a dramatic and contemporary re-telling of works by the Dutch Master.

The introduction of the discounted ticket continues the Gallery’s commitment to engage young people with great art and acknowledges the significant financial strain many in this age group are under. It also follows research published by the Art Fund this year showing that under-30s are twice as likely to visit a museum or gallery on a monthly basis to de-stress**. It is hoped that the introduction of the £5 ticket will enable as many young people as possible to access and engage with the varied exhibitions and inspiring and iconic spaces at Dulwich Picture Gallery.

Those aged 18-30 can now sign up to the scheme at dpg.art/under30 to find out more and be first to hear when tickets go on sale.

Jennifer Scott, The Sackler Director of Dulwich Picture Gallery, said: “We are excited to introduce a £5 ticket for all 18-30 year olds. We have been working with young people to create this offer, responding to their request for an affordable way-in to great art. Launching the scheme in time for ‘Rembrandt’s Light’ is significant: the exhibition aims to introduce the Old Master to new audiences, with a dramatic and innovative twist. We hope that as many people as possible will take up this opportunity to experience the creative inspiration that defines Dulwich Picture Gallery.”

The Gallery’s ongoing youth engagement work provides clear pathways for local young people to engage with, produce and influence programming at Dulwich Picture Gallery through meaningful interactions with art. Under 18s already go free and it is hoped that the introduction of the discounted ticket will enable more young visitors, both local, and further afield, to experience the world’s first purpose-built public art gallery.

Dulwich Picture Gallery does not receive regular Government funding and fundraises around £2 million a year in donations and legacies in order to continue offering its artistic and community programmes, and care for its collection, building and site.