National Museum of Women in the Arts launches new website
The First Art Newspaper on the Net    Established in 1996 Wednesday, November 6, 2024


National Museum of Women in the Arts launches new website
Bold redesign includes enhanced content about women artists, artworks, and advocacy in an accessible, mobile-responsive format.



WASHINGTON, DC.- The National Museum of Women in the Arts has launched a redesigned website at nmwa.org. The culmination of an 11-month project developed in collaboration with the creative agency Purple Rock Scissors and in consultation with accessibility experts at Prime Access Consulting, the site features simplified, intuitive navigation and contemporary design that provides a strong digital platform for the museum’s art, artists and advocacy.

NMWA’s advocacy for women in the arts is woven throughout the new site. Statistics that lay bare the art world’s gender disparities appear in engaging infographics. Pages on NMWA’s advocacy initiatives, including the international #5WomenArtists campaign; Women to Watch exhibition series; and Women, Arts, and Social Change public programs, are enhanced by embedded social media feeds that gather participant content.

The website spotlights exhibitions, enhanced with related content such as artist profiles, blog posts, events, online exhibitions and audio guides into one engaging format. A filterable calendar presents the museum’s schedule of gallery talks, tours and public programs. A new “In Your Region” page lists current exhibitions by women artists at cultural institutions around the world. Resources for educators and information from the museum’s Betty Boyd Dettre Library and Research Center are presented in easily searchable and downloadable formats.

“As the museum’s profile has expanded over the past few years with groundbreaking contemporary exhibitions, award-winning digital campaigns and a thorough rebrand, so too has our website traffic and engagement,” said NMWA Director Susan Fisher Sterling. “The new site offers a welcoming introduction to the museum and is now capable of growing with us into the future.”

The site was developed and built according to the latest Web Content Accessibility Guidelines. This allows digital visitors, regardless of ability or assistive technology, to access and enjoy the museum’s resources. Additional work to ensure all images and documents on the site are accessible is ongoing and will become part of the web team's permanent workflow. Other enhancements include:

• Reimagined, intuitive navigation that enhances the way visitors use the site;

• Native mobile responsive design that adapts to any device or browser size;

• Large text on light backgrounds, making the site easier to read;

• New building and collection photography, helping visitors feel closer to the experience of visiting and viewing the artworks in person;




• Bold color palette, expanding on the museum’s contemporary branding and design;

• Redesigned artist profiles that simultaneously highlight artworks and the artists who created them;

• Expanded “Get the Facts” and advocacy pages, giving visitors more avenues to explore issues related to gender equity in the arts;

• Fully integrated Broad Strokes blog content, making it easier to discover expanded information about artists, artworks and exhibitions;

• Filterable events calendar, allowing visitors to see relevant programs at a glance;

• Embedded social media feeds highlighting posts related to the #5WomenArtists campaign; #FreshTalk4Change events; and visitor photography;

• Enhanced content discovery throughout the site, encouraging deeper engagement and learning; and a

• New WordPress platform, making the site user-friendly and easier to maintain and update.

In addition to the main website updates, the online Museum Shop is switching to a Shopify platform, offering simple navigation and a smooth purchasing experience. Shoppers near and far can browse a consistently updated selection of books, jewelry, apparel, housewares and other goods created by women artists or produced by women-owned businesses.

Future enhancements will include additional accessibility in the design of a custom online exhibition template and transformation of the popular “See For Yourself” learning cards into an interactive format.










Today's News

June 20, 2020

Images of a stolen Van Gogh give experts hope it can be recovered

Microbes could 'help save Old Masters' and catch forgers

Jean Dubuffet's Pourlèche Fiston to highlight Christie's sale

Leonardo's 'quick eye' may be key to Mona Lisa's magnetism

George Rodrigue's iconic pup breaks records at Modern & Contemporary Art Sale

Rare first newspaper printing of The Star Spangled Banner achieves $325,000

Bob Dylan releases first original album in almost a decade

Spain's 'Shadow of the Wind' author Ruiz Zafon dead at 55

Dee Dee Ramone Fender Precision Bass and Prince's Purple Rain Yamaha DX7 synthesizer sold at auction

YouTube hit with discrimination suit by black video artists

Flamenco clubs plead for help as iconic Madrid locale shuts

Paris Ritz sells off its silver... and ashtrays

The Portland Museum of Art promotes Shalini Le Gall to Chief Curator

Note to dancers: 'Drop your self-consciousness' and get into it

For classical music, spring was the season of solos

'Lord of the Rings' and 'Alien' star Ian Holm dies aged 88

Carnegie Hall and Lincoln Center cancel fall performances

Dealers of NAADAA come together to launch first Online Art & Antiques Fair

Cities want to remove toxic monuments. But who will take them?

Seeking Shakespeare in the Park this summer? Turn on your radio.

National Museum of Women in the Arts launches new website

Christie's Post-War and Contemporary online-sale series totals $6.6 million

The Rubin Museum launches participatory installation "The Lotus Effect"

New Museum presents "Bedtime Stories": A digital project initiated by Maurizio Cattelan

4 Great Games to Play With Your Partner

4 Most Iconic Chronographs of the Last Decade

6 Things Small Business Marketers Should Do On Twitter

How to win Slots: A Complete Guide for Beginners




Museums, Exhibits, Artists, Milestones, Digital Art, Architecture, Photography,
Photographers, Special Photos, Special Reports, Featured Stories, Auctions, Art Fairs,
Anecdotes, Art Quiz, Education, Mythology, 3D Images, Last Week, .

 



Founder:
Ignacio Villarreal
(1941 - 2019)
Editor & Publisher: Jose Villarreal
Art Director: Juan José Sepúlveda Ramírez
Writer: Ofelia Zurbia Betancourt

Royalville Communications, Inc
produces:

ignaciovillarreal.org juncodelavega.com facundocabral-elfinal.org
Founder's Site. Hommage
to a Mexican poet.
Hommage
       

The First Art Newspaper on the Net. The Best Versions Of Ave Maria Song Junco de la Vega Site Ignacio Villarreal Site
Tell a Friend
Dear User, please complete the form below in order to recommend the Artdaily newsletter to someone you know.
Please complete all fields marked *.
Sending Mail
Sending Successful