Super Buddha on Designing Corporate Rituals: How SuperSure's Wells Fargo Center Penthouse Office Shapes the Way Teams Sh
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Super Buddha on Designing Corporate Rituals: How SuperSure's Wells Fargo Center Penthouse Office Shapes the Way Teams Sh
Photo Credit: SPACE305



Every culture relies on rituals. They provide rhythm, anchor expectations, and help individuals transition between mental states. In organizations navigating hybrid work and daily fragmentation, ritual has become more important than ever.

It's no surprise companies are seeking to create new office spaces that support subconscious ritual. Not through strict routines, but through repeated visual encounters that shape mood and intention.

SuperSure’s headquarters in Miami offers an example of this philosophy brought fully to life. Designed in collaboration with the anonymous artist Super Buddha, the space uses color, typography, and symbolic motifs to create micro-rituals embedded in movement.



Photo Credit: SPACE305

In the office, the phrase “Live With Your Antenna Up” appears at the corner of a wall where employees naturally slow their pace. The message is gentle but directional. It encourages alertness, not hypervigilance, and signals a moment of psychological tuning. The composition of blues and violets introduces an atmosphere of quiet concentration.



Photo Credit: SPACE305

Elsewhere in the office, there is a different ritual prompt. “What Worked???” is both a question and an invitation to reflect on personal agency. Positioned where people exit meeting areas or head toward elevators, it becomes a habitual checkpoint. Over time, questions like these can shape a culture that examines outcomes with curiosity rather than self-judgment.

These spatial cues operate without instruction or fanfare. They create rituals that are shared but unspoken, strengthening the group’s sense of coherence. In an era where organizations seek stability amid rapid change, offices like SuperSure’s demonstrate that ritual need not be ceremonial. It can be as simple as a painted phrase encountered at the right moment on an ordinary workday.










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