Every park owner wants to increase foot traffic going through their park as that keeps their business alive. The ebb and flow of business means there will come a time when you have fewer people than you typically do visiting your park. If that happens for some time, it could affect your business significantly.
You can attract more people to your park entails improving visitor experiences, marketing it, and ensuring visitors have a memorable experience after visiting. In this article, we will look at how you can use animatronics to get more people to visit your park.
Use Unique and Realistic Displays
Since the goal is to stand out, you don't want to use the same animatronics that other businesses are using, if they are. Unique and realistic animatronic displays will capture visitors’ attention and increase the likelihood that they will tell their friends and families about the animatronic attractions in your park.
Some options to consider here include mythical creatures, lifelike dinosaurs, and interactive characters like a talking tree. A talking tree
is especially unique because there are not many of them around, and you can have one custom designed for your park so that it matches perfectly and provides the exact experience you want it to.
Incorporate Interactive Experiences
You should also incorporate interactive experiences
that let visitors engage with animatronics, especially if you have a lot of kids visiting the park. Elements like touch sensors, buttons, or motion-activated triggers that allow visitors to control or elicit responses from the animatronics work best.
Such hands-on interaction adds an element of fun and makes the experience memorable. All of these make the visitors more likely to return, hopefully with friends and other family members.
Put Together Captivating Shows and Performances
You can also create shows or performances featuring human actors or performers and animatronics. You can use them to showcase the movement and synchronized actions of the animatronics. You could also create narratives to go with the performances to capture the audience’s attention and keep it.
Consider scheduling these performances and acts at specific times throughout the day, so people know when to expect them. Doing so will make it easier to draw large crowds and generate anticipation among visitors.
You should also heavily encourage visitors to share their experiences on social media so that others can see the snippets of the shows. By doing so, you will turn your audience into your marketers
. Their actions can produce better results than paying for a marketer because they will share the shows and performances with people who trust them. Those people will, in turn, be interested in visiting the park to see the show for themselves.
Visitors will get bored and leave if you keep showing the same animatronics or performances. It is, therefore, crucial that you keep the animatronics and any performances fresh and engaging.
You can do this by introducing new animatronics, characters, and narratives for your performances. Leverage and incorporate new technologies, features, and animatronics to surprise and delight visitors, ensuring they have a reason to return so they can experience something new each time.
Including animatronics in your park's attraction is an innovative, strategic, and creative way of getting more people to visit it. As you do this, remember to balance interactivity, education, entertainment, intrigue, and new additions to attract a diverse range of visitors and keep them coming back.